Sales effectiveness programs for cybersecurity sales teams

Equip your sales teams with the training, tools, processes, and frameworks they need to win bigger deals, faster.

Proven at dozens of cybersecurity companies.
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Trusted by sales leaders at dozens of cybersecurity companies

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Is your sales team grinding and not getting the results?

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You wrap up too many sales calls knowing you didn't hit the mark. The prospect's interest faded, leaving you with vague next steps and you're wondering where it went wrong.
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Your team are frustrated that promising opportunities slow down and then eventually are lost to the dreaded "no decision" or "status quo". They are fed up wasting time on too many deals that don't go anywhere.
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You are trying to change how your team sells, but they are struggling to adopt the new approach. They understand it, however in front of a prospect often revert back to their old ways. But you know they need to change if you want to hit the aggressive growth goals you have been given.
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Intuitively you know you need enablement to help fix issues in the sales process, but you are reluctant to allocate precious headcount to it and your team deserves better than generic sales training.

Three ways I help you solve these problems

When you have a program designed specifically for cybersecurity sales teams you win bigger deals, more often, and faster.
CYBERSECURITY SALES ENABLEMENT AS A SERVICE
A proven system of ongoing, done-with-you sales enablement to fix the bottlenecks in your sales process and sell more effectively. Without using any of your own headcount.
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3-MONTH VALUE SELLING
FOR GROWTH STAGE
Stop getting lost in features battles. Start winning by selling business value. Embed a way to find and win opportunities, stand out and sell differently, using value selling best practices.
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IMPACT WORKSHOPS
FOR SKOs & QBRs
Fix bottlenecks in your sales process with workshops designed for your SKOs & QBRs. Sell more effectively and make your off-sites more impactful.
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My programs are a fit for you if...

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You are wondering "what should I do about enablement?" or "we need to change how we sell."
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You've attracted great sales talent and don't want to hold them back with average enablement.
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You are concerned that any enablement you do yourself will be... just OK. And your team deserve better than that.
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You want help to deliver impactful programs. Not just someone to help project manage product training.
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You value expertise and experience in selling cybersecurity. And you believe in getting results.
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You are an early stage or growth startup with between 5 and 100 sellers.
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You are looking for something priced realistically for your company stage (including for early stage startups)

Why me? I've walked in your shoes...

1
I know that cybersecurity sales teams have a tough job and I believe they are underserved with the help they deserve to be successful.I'm fixing that.
2
I sold my first cybersecurity product in 1998 (when it was called infosec) and have been in this world ever since.
3
I've sold over 30 cybersecurity products in my career. I really have walked in your old size nines!
4
I've worked with all kinds of cybersecurity companies from pre-product startups to the biggest and well-known names in our industry.
5
You won't hear a story from me that starts with "When I was selling copiers in the nineties..." IYKYK
6
I have real-world, practical cybersecurity sales experience and I know how to teach effectively. This is a killer combo.
Andrew Monaghan - cybersecurity sales - headshot
Andrew Monaghan - cybersecurity sales experience

"An extended member of the team."

Early in 2022 I brought in a new sales team but I was worried whether the sellers would be able to handle selling a complex product in a very competitive market.

Unstoppable did a fabulous job of translating our technical materials into sales-ready materials, messaging and training. I’ve been impressed with how Andrew leaned into our messaging, our differentiation, and how much he takes it on. Denise Hayman

Denise Hayman CRO headshot

Denise Hayman

former cro @ sonrai security cro of the year 2022
5 stars